Argus Retail Bank Revenue Study

Argus Advisory’s Retail Bank Revenue Study compares your bank’s revenue drivers to the industry to help you identify and understand how changes in customer behavior and industry shifts affect your product P&L. The study provides deep-dive comparative views of data on banking fees (e.g. interchange, overdraft, maintenance fees, etc.) illuminating:

  • if your portfolio is performing differently from competitors in terms of fee incidence
  • if your product constructs are enabling you to drive the type of revenue you anticipate
  • how the behavior of your portfolio differs from competitors and the impact on revenue performance
  • how you compare to your peers by product & geography relative to key revenue drivers

Argus Advisory can help you put your revenue performance in context, and provide insights into how your deposit products are performing vs. the industry on an ongoing basis. Contact us today to learn how.